A customer relationship management (CRM) program is one of the most important decisions you have to make, as it ends up running your business. Picking a CRM is not an easy task; it often involves copious amounts of research and picking the wrong one can result in lost time and duplicative work. In this course, you will learn the ten steps you will want to take to ensure that you pick the perfect CRM for your real estate business.

Topics Covered

• What a CRM is
• The features that modern CRMs offer
• The different CRM options to choose from
• How to pick the best CRM for your business's needs

Course Duration

• 16 minutes
• Learner has one year from date of purchase to complete

About The Instructor

As the CEO of the Real Estate Technology Institute and RETI.us, and with over 150 speaking engagements around the world each year, including sessions for NAR, several state conventions, and other key industry events, Craig Grant is considered one of the most sought-after technology, marketing and cybersecurity speakers around. As his motto, “Advanced Real Estate Technology and Marketing Instructed at a Pre-K Level” states, Craig is able to take extremely complicated topics and present them in a way that the average non-technical person not only understands but is able to apply and improve their business.