Online Learning from the Center for REALTOR® Development (CRD)
Your hub for online courses, microcourses, and on-the-go resources.
Note: Continuing Education (CE) credit is not available for this course.
Date:
February 20th, 2025
Cost:
$267 - course fee and application fee included -$50.00 savings
Time: The course is scheduled in Central Time
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Become a Pricing Master and Stand Out
The Pricing Strategy Advisor (PSA) certification course, offered by the Center for REALTOR® Development (CRD), is designed for real estate professionals at all experience levels and those working with either buyers or sellers. The 7-hour program covers a variety of topics including building your knowledge base and skills needed to successfully complete a comparative market analysis (CMA) and to clearly communicate it to your clients. You’ll also learn how to effectively work with appraisers by better understanding the scope of their role, as well as the purpose and process of a property appraisal.
With a Live Virtual course, you can experience the benefits of an interactive classroom setting from the convenience of your home, office, or whichever location is best suited to your learning style.
After completion of the course, you’ll be eligible to earn the Pricing Strategy Advisor (PSA) Certification.
Completing the PSA Certification course equips REALTORS® with specialized knowledge, boosting their professional credibility and client confidence. This course counts towards the PSA Certification, which includes marketing materials benefits, such as the PSA logo and a personalized certificate, which can help REALTORS® stand out in the competitive real estate market. This certification is valuable for REALTORS® looking to enhance their knowledge in properly using market information to help their clients understand the market, price, and negotiate their home purchase.
Topics Covered
Additional Information
- Employing best practices for pricing residential properties
- Creating and presenting comparative marketing analyses (CMAs)
- Explaining pricing recommendations
- Working with appraisers and reviewing an appraisal report
- Keeping up to date with market developments
- Guiding clients through the anxieties and misperceptions they often have about home values
- For more information on the Pricing Strategy Advisor (PSA) Certification and its benefits, please visit: psa.realtor.
- This course is the main requirement for the Pricing Strategy Advisor Certification. Successful completion of this course also fulfills the elective-course requirement to earn the Accredited Buyer’s Representative (ABR®) designation.
- Please note there is a one-time credentialing fee in order to earn the official certification. Visit the Get Certified page to learn more.
- International students can purchase this course at the Member price by becoming an International REALTOR® Member. Click here for more details.
- Continuing Education (CE) credit is not available for this course.
Instructor
Brent Lancaster
Minimum time spent in course to be marked as complete is 90% (not including lunch and breaks). Continuing Education (CE) credit is not available for this course.
*Your registration fee also covers your application Certification fee. A savings of $50.