Social media can be an effective way to generate leads. This video will cover the basics of using social media to expand your network and connect with potential clients.

Topics Covered

• Posting on business vs personal pages
• Identifying goals for your social media content
• Facebook Ads and Boosted posts
• Implementing lead generation techniques into your various social media platforms

Course Duration

• 14 minutes

About The Instructor

As president/CEO of one of the nation’s oldest real estate schools, Brent offers a variety of solutions to the challenges that agents face in today's real estate environment. In 2003, Brent developed his first online course and has spent every year since continually searching for innovative ways to bring quality and consistency to every agent using multiple delivery formats. Today, he continues to teach classroom instruction but has also transformed the traditional brick and mortar classroom into a multimedia educational experience. Brent is also the broker/owner of his own real estate firm, Brent Lancaster & Associates.